Effective reach refers to the:
A)number of people in the target audience exposed to the ad.
B)number of people seeing the ad that took some action as a result of the ad.
C)number of people who can recall the ad.
D)percentage of a media vehicle's audience reached with the addition of one more showing of an ad.
E)number of times an ad appears in primetime television.

Question

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The Answer of Effective reach refers to the:
A)number of people in the target audience exposed to the ad.
B)number of people seeing the ad that took some action as a result of the ad.
C)number of people who can recall the ad.
D)percentage of a media vehicle's audience reached with the addition of one more showing of an ad.
E)number of times an ad appears in primetime television.

Effective Reach Refers to The