Which of the following characteristics of relationship quality represents the perception that the buyer and seller can depend on each other?
A) Trust
B) Communication
C) Equity
D) Personalization
E) Competence

Question

Quizplus · Accepted Answer

Trust is the characteristic that represents the perception that the buyer and seller can depend on each other. Communication, equity, personalization, and competence are also important characteristics of relationship quality, but they do not directly relate to the perception of dependability.

Which of the Following Characteristics of Relationship Quality Represents the Perception