Evaluating a salesperson's performance is a difficult job because:
A)Evaluations usually underrate a rep who has a pleasant personality.
B)The time and expense of an evaluation usually outweigh its benefits.
C)Many duties of a sales rep cannot be measured objectively.
D)Most companies do not set quotas or other performance goals.
E)None of these is correct.

Question

Quizplus · Accepted Answer

Evaluating a salesperson's performance can be difficult because many of their duties, such as building relationships and providing customer service, cannot be measured objectively. This makes it harder to assess their effectiveness and make fair judgments about their performance.

Evaluating a Salesperson's Performance Is a Difficult Job Because